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PS3 pre order strategy 1. Place a Pre Order 2. Do your research (or let us do it for you) Where possible we will try to give an honest evaluation of each retailer based on our past experience of running a stock locator site for the Xbox 360. Some retailers did really badly last time and made a very bad name for themselves. If you take Amazon as an example they upset a lot of customers when the Xbox 360 was released; they took thousands of pre orders that they couldn't fulfill and to rub salt into the wounds they failed to manage their pre order queue properly. In some cases people placing orders in January 2006 were getting their consoles delivered before the people that ordered in 2005!
3. Hedge your bets If you order online, none of these retailers will require a deposit and your card will not be charged until the console is despatched. All you have to do is wait until the first console arrives and simply cancel all of your other pre orders. But before you do that, you might want to ask yourself, do you really want to cancel all of those pre orders? Update: There's a rumour that Sony will be forcing retailers to take £150 deposit for each console. If this happens we still think it's worth placing 2 or 3 orders if your credit card can take it. 4. What to do if you're too successful I'm sure everyone who looked at buying an Xbox 360 around xmas of 2005 is fully aware of how much these consoles were selling for on a certain auction site. On the day of release and a few days before xmas, prices spiked up to over £1,000 per console. In fact people were still making big profits into February of 2006. At worst people were covering the cost of their own console and a few games, at best they were making massive profits. Now we're not going to comment on the ethics of doing this, but whatever you decide to do with your unwanted PS3 pre orders, you can guarantee that there will be the same pre xmas auction frenzy and this could last well into 2007. This is just the reality of supply and demand. |
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